Blog
Insights, updates, and stories from the Glafos team
From links to rich snippets: Mia’s journey to eye-catching search listings
Join Mia as she transforms her bakery website’s plain links into rich snippets—star ratings, FAQs, recipe cards and more—using easy copy-and-paste schema and an llms.txt hint file to stand out in Google search.
Triin Uustalu
Google rich results revealed: what they are and why they matter
Discover how Google Rich Results—star ratings, FAQs, product previews and more—can transform your search listings into powerful lead generators. Learn simple, code-free steps to boost traffic, build trust and drive sales.
Triin Uustalu
SEO checker: your site’s free health check in minutes
Discover how a friendly SEO checker can diagnose missing page titles, sluggish load times and broken links in minutes—and learn how Glafos’ clear, code-free audit shows you exactly how to fix them.
Triin Uustalu
LLM search optimisation: make your words AI assistants can’t resist
Follow five straightforward steps—use question-style headings, front-load answers, break points into short lists, add friendly examples and do a quick read-aloud check—to make your content irresistible to AI assistants and rich search results.
Triin Uustalu
SEO for indie coffee shops: brewing foot traffic
Boost your indie coffee shop’s foot traffic with SEO: claim your Google listing, structure your menu for AI, showcase genuine reviews, speed up mobile, and get a free Glafos audit.
Triin Uustalu
SEO for dropshippers: turning searchers into buyers
Follow Mia’s journey as she boosts her jewellery dropshipping sales with simple SEO tweaks—targeted keywords, authentic reviews, lightning-fast mobile, AI-friendly content
Triin Uustalu
SEO tips for therapists: reaching clients who need you most
Discover how therapists can fill their diaries with simple, jargon-free SEO strategies—from claiming your Google Business Profile and speaking your clients’ language to showcasing genuine testimonials and speeding up your mobile site—plus a free Glafos audit to guide you every step.
Triin Uustalu
How to use Google to fill your yoga studio
Discover how to attract local yoga students with simple Google and SEO tweaks.
Triin Uustalu
Technical fixes to help AI find and use your content
AI tools don’t browse—they parse. Make your website readable to language models with five essential technical fixes that improve visibility and trust.
Triin Uustalu
The rise of AI search: from pages to paragraphs
AI search engines don’t rank pages—they reuse paragraphs. Discover how to structure your content so it’s readable, quotable, and surfaced by LLMs.
Triin Uustalu
What Is AI-Search? And why it’s reshaping how we find everything
AI search is changing how people find answers online. Learn what it is, how it works, and why being visible now means being quotable by machines like ChatGPT.
Triin Uustalu
The end of search as we knew it
Search is evolving from links to answers. AI tools like ChatGPT are changing how people discover content
Triin Uustalu
Beyond keywords: how to future-proof your site for AI-driven search
Search is no longer just about ranking — it’s about being quoted. Here's how to make your content future-ready for AI assistants like ChatGPT, Bard, and Claude.
Triin Uustalu
Optimising for AI-powered answers: how to get your site quoted by ChatGPT, Bard and Claude
AI tools like ChatGPT, Bard and Claude now summarize and quote from the web — often without linking out. Learn how to make your content clear, scannable, and machine-friendly so it gets cited in AI-powered answers.
Triin Uustalu
What is AI-powered search and why does it change everything for SEO
AI-powered tools like ChatGPT and Bard now deliver answers without users ever clicking a link. Learn how this shift is reshaping SEO — and what it means for your content’s visibility.
Triin Uustalu